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This was undoubtedly the biggest LED screen I have ever seen. It’s located in Guomao in a shopping center called ‘Shi Mao Tian Jie’ but I think foreigners just call it 'The Place’. You can send text messages to the screen and they will show up along with 6 digits of your phone number so people can read them. The screen also had a huge display (light show?) of the solar system with a phoenix flying across it. Impressive to say the least. 

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Degen Hill

About: Degen Hill is a travel junkie, gym enthusiast, and avid writer who currently resides in Beijing. He is a 28-year-old graduate of Eastern Washington University where he studied Spanish & Communications and quickly learned that life's too short to not travel. Degen is aggressively realistic, open-minded, sarcastic, curious, and results-driven.

Currently: Degen graduated from Tsinghua University with a Master's of Chinese Politics and Foreign Policy in Beijing. He is now a reporter and editor for the political magazine China Today (今日中国). His Chinese language ability is a work in progress and enjoys the challenge. He is currently living in Andingmen (Right above the Forbidden City).